Real-Time Customer Communication

by | Jun 29, 2017

“Dealers Need to Get on the Text Message Bandwagon: Dealer service communication overwhelmingly takes place either in person at the dealership or over the phone; only 2% of all customers currently receive service updates via text message or email. Yet, 37% of Gen X[1] customers and 38% of Gen Y customers prefer to receive service updates via text message or email. Even 22% of Boomer customers prefer text or email communication. The willingness to communicate according to customer preference is a tremendous opportunity to increase satisfaction.” 

Automotive Recalls Drive Decline in Service Satisfaction, J.D. Power Study

 

Chris Cloutier

Chris Cloutier

Architect/President at autotext.me

As an auto repair shop owner of Golden Rule Auto Care, Chris Cloutier realized the need for a better way to communicate with his customers as he observed how communication gaps created bottleneck situations and wasted valuable rack time. With 20+ years experience as a software developer including employment stints at Southwest Airlines and Wyndham International, Chris had seen the benefits of the marriage of software and customer service.  With the entrepreneurial passion to create an innovative solution to solve a common industry problem, Chris designed autotext.me, a tool that dually functions as a visual workflow management system and as a means for keeping customers engaged and informed by providing status updates throughout the stages of the vehicle repair process. Click here to read more...

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